Mobile Tyre Center Zlatitsa

A business that ran entirely on phone calls

Mobile Tyre Center Zlatitsa took every appointment by phone. That works while the line is free and someone can pick up. Outside those moments the customer either waits or calls someone else.

So the brief was specific: a website that shows clearly what the business does, and a booking system a customer can use without calling.

We built the three parts that make that work: the site, the booking flow, and an admin panel where the team sees and manages incoming requests.

Why a mobile service is the harder case

A mobile service has a higher booking barrier than a fixed location. The customer does not come to you. You go to them, which means the location, the vehicle and the exact job all have to be clear before an appointment can be confirmed.

On the phone that is a conversation, and it costs both sides time. On the site it is a short sequence of questions asked in the right order, ending in a confirmed appointment with no call at all.

We optimised the flows for mobile, because most of these decisions are made on the move, often standing next to the car. Services, coverage area and the booking form are one tap apart, and clear confirmations remove the most common follow-up question: did you get my request.

The admin panel: the other half of the problem

A captured booking is half the work. The other half is the team seeing it in time and in one place, instead of hunting through calls, messages and notes on paper.

The admin panel collects incoming requests in a single view. That is the difference between a booking system and one more form that sends an email.

Results:

• From phone-only to two channels. Customers can now book without calling. Calls continued, under lighter load.
• Zero missed bookings after hours, because the online system captures appointments 24/7
• Page speed: 1.1s on mobile, significantly faster than the average auto-service site in Bulgaria (4 to 6s)
• 4-week delivery: the site was live and operational within one month of project start

The result: a website that saves time for both the business and its customers, and presents Mobile Tyre Center Zlatitsa as a modern, reliable service provider.